Anyone who says that the people of Pakistan do not have a fashion sense nay asal Pakistan vekhiya hi nahien. The people of this beautiful land know how to put together two things that do not go together and will make it work. Have you seen the most traditional weddings? That is all the proof that you need. Interestingly, one Pakistani – Hirra Babar took fashion to another level and made her debut in the Paris Fashion Week.
Let’s be real – all of us girls when growing up have dreamed about having something featured in the Paris Fashion Week. There is an allure about fashion and Paris or maybe Hollywood has instilled in our minds with their movies Confessions of Shopaholic or The Devil Wears Prada and now we have Emily In Paris. Now, Gen Z wishes they all were Emily.
But the rest of us, including Hirra – we think wanted to be Andy and have our own Miranda Priestly. Unfortunately, most of us were not able to make it happen except Hirra. Because while she may not have a Miranda of her own, she did manage to make it to Paris.
Hirra Babar a 33-year-old entrepreneur who had always dreamt of making accessible bags for women, because in all honestly, that is one of the biggest issues that they have. And no, we are not joking or being sarcastic.
Women carry a lot of things with them – it’s just a fact. There is no right or wrong to it, they just do but do not have any pockets in their pants or any other piece of clothes to keep their stuff. So they have to carry bags. But people! Women need new and more conventional bags!
Thanks to Hirra, women might finally have a solution to their problems. The owner of Warp – a fashion startup that aims to make better use of technology to incorporate fashion in every day of our lives! The pricing for Warp’s handbags is between $80-$500.
In an interview, Hirra described Warp as, “Warp essentially means to twist, so I wanted to re-interpret handbags in a contemporary form,” states Babar, the founder, and creative director. “Good design is something that evokes the five senses…the shape, for instance, is so important, it should pique a potential buyer’s interest. A handbag needs to have its own character.”
Hirra wants to mobilize and use the craft and craftsmen from Pakistan and give them international recognition. The fashion industry runs the world and why must Pakistan not take a part in it? When we have the talent, the creativity, the art, and artists.
Warp and Hirra are both the pride of Pakistan. There are a lot of reasons, one of them being the simple fact that Warp was chosen by the National Chambers of Italian Fashion to exhibit its pieces at Mipel (The prestige handbag and accessories event) as an emerging brand category.
We at Neemopani, wish Hirra all the more success and thank her for inspiring so many Pakistanis out there who will now be able to have the courage to show their talent to the Fashion Industry worldwide.