Shaheer Ahmed
Nabila has not only been associated with celebrity makeovers but is also a part of major award shows and fashion weeks in Pakistan. It is known many associate with in the fashion industry. Nabila is not only known in Pakistan but has also been collaborating with international fashion events taking place in London, Berlin, Switzerland and Abu Dhabi.
Quite recently she has been selected as the official hair and makeup partner for one of Bollywood’s most colorful awards ceremony: the IIFA’s, with her brands Nabila, N-Gents and Zero Makeup. Nabila partnered with the acclaimed International Indian Film Academy Awards (IIFA’s) in 2018 and is going to be the official hair and makeup partners for the awards yet again in 2022.
NABILA salons have been operating in Pakistan for three decades now. The stylist has also gone on to launch N-Gents, which caters to men, and ZERO Makeup, a unique makeup palette designed especially for brown skin. “I considered it a big compliment considering that MAC has been the official hair and makeup partner for the awards for many previous years.” Said Nabila.
She further went on to say that before approaching her, they must have obviously researched her work first. “My repertoire is diverse and extensive and I have trained a team that now operates like clockwork at major events,” she said. “We will be bringing the same expertise to the IIFA’s. A big team is required to be present backstage to handle the styling. Given our extensive experience at mainstream events, we will be able to manage it.”
Only a few months back, the No Makeup Palette transitioned into ZERO Makeup, which is officially based in Dubai, and is retailing at Bloomingdales, Dubai. And now with this partnership, which is optimally timed to precede the Indian launch of Zero Makeup, the IIFA platform will help in introducing the palette to the Indian market.
The technical awards will take place on June 22 as well as some of the dances and fashion segments where designers collaborate with musicians. The mainstream award ceremony is slotted for June 24.
