McDonald’s Pakistan recently sparked rumours of a shutdown with mysterious social media posts.
The first message, which stated, “It’s time to pause for a while,” left fans in a frenzy of speculation.
We will be back soon❤️ pic.twitter.com/FMNo41LL07
— McDonald's Pakistan (@McDonaldsPK) July 5, 2023
The tension only escalated when a second post emerged 20 hours later, teasing, “Pause to indulge.”
It's worth the wait 😜 pic.twitter.com/aybpWKuqWS
— McDonald's Pakistan (@McDonaldsPK) July 6, 2023
Social media users, known for their insatiable appetite for news and gossip, took to the virtual streets, expressing their feelings with humour and dismay.
Humko ghanta fark nhi parhta pic.twitter.com/AcoQ0jjx1z
— He who must not be named (@04_notorious) July 5, 2023
NOOOO DONTTT GOOOO
— rania. (@boysplayedwell0) July 5, 2023
Oh Bhai not my fries NOOOOOOOOOOOOOO
— smellyhippo034 (@smellyhippo034) July 5, 2023
However, our investigation reveals that McDonald’s Pakistan is not closing its doors.
The posts were part of an ingenious marketing campaign to create anticipation for an upcoming surprise.