The race for AI supremacy has begun. Google seems to be feeling the heat from the surge in interest in AI-enabled chatbot systems, including OpenAI’s ChatGPT. According to a recent New York Times story, Google intends to “show a version of its search engine with chatbot characteristics this year,” in addition to more than 20 AI-powered initiatives, all of which will assist enhance its current portfolio and combat the emerging danger.
The new modifications come only one month after Google’s senior management declared “code red” in order to combat OpenAI’s very popular AI chatbot. To add to Google’s fears, Microsoft recently announced a third phase of collaboration with ChatGPT inventor Open-AI, and it is said that Microsoft aims to incorporate ChatGPT into its own search engine, Bing. However, the IT behemoth will face stiff competition.
Google’s wheels are rolling toward establishing a search engine with a chatbot, with the company recently soliciting assistance from founders Larry Page and Sergey Brin. According to the New York Times, both Page and Brin were asked to provide “advice” to corporate leaders and explore various strategies for dealing with increased competition. According to the source, Google’s chatbot demo would concentrate on “getting facts straight, assuring safety, and removing disinformation.”
According to the presentation deck obtained by the Times, Google is now hard at work creating a slew of AI initiatives. An image production tool that “creates and alters pictures,” an app for testing product prototypes, and a TikTok-inspired green screen option for YouTube are among the known in-development projects. Google, on the other hand, is being careful about releasing new AI technology and is inventing methods to speed up product clearance procedures, including reviews, to ensure that AI-powered innovation is fair and ethical. All of these and more will be shown at the next I/O conference in May.
“I am optimistic about the enormous opportunities ahead of us because of the strength of our purpose, the value of our products and services, and our early investments in AI,” CEO Sundar Pichai said in a message to employees. “To truly capture it, we’ll have to make difficult decisions.”
Those difficult decisions have undoubtedly proved unpopular with employees, but the future remains unknown. With Microsoft charging forward with AI and Google rushing to keep up, the struggle for the internet is just becoming hotter.