Meta CEO Mark Zuckerberg took the wraps off three new privacy features for WhatsApp on Tuesday. WhatsApp is the biggest growing messaging application in the world. Being locally and internationally available to everyone, WhatsApp has conquered the world of communication.
Meta has indeed to make the application more user friendly by introducing new feature that improve privacy. Users can now leave a group chat privately, without notifying everyone in that chat—just the administrators. This feature will roll out to all users globally this month.
Product head Ami Vora said it was part of the platform’s focus on “building product features that empower people to have more control and privacy over their messages“. “We believe WhatsApp is the most secure place to have a private conversation,” she said.
“No other global messaging service at this scale provides this level of security for their users’ messages, media, voice messages, video calls, and chat back-ups.”
WhatsApp users can now also choose who can and cannot see when they are online, giving them the option of checking their activity on WhatsApp privately. This feature is also rolling out globally to all users in August.
Finally, WhatsApp is adding screenshot blocking as an extra layer of protection for its View Once messages, currently testing this option with the goal of deploying it soon.
With these three new features, Meta claims to make WhatsApp more efficient to user requirements and make the users feel more controlled over the application.